Lay Betting Explained: How It Works

Warren
Most bettors only ever back selections to win. But there is another side to the coin. Lay betting lets you bet against an outcome, essentially taking the role of the bookmaker. It is a core part of betting exchange trading and opens up strategies that are impossible with traditional bookmakers. Here is how it works and why it matters.
What Is Lay Betting?
When you place a lay bet, you are betting that something will not happen. If someone backs Manchester United to win at 3.0 (2/1), a lay bettor takes the other side of that wager. The lay bettor profits if Manchester United draw or lose. If United win, the lay bettor pays out.
In simple terms, backing is saying "I think this will happen" and laying is saying "I think this will not happen." Every bet needs both sides, and on a betting exchange, regular punters fill both roles instead of a bookmaker sitting in the middle.
How Betting Exchanges Work
Lay betting is only available on betting exchanges such as Betfair, Smarkets, and Betdaq. These platforms connect backers and layers directly.
When you place a lay bet on an exchange, you are offering odds to another bettor. The exchange takes a small commission on winning bets, typically between 2% and 5%, but does not build a margin into the odds the way traditional bookmakers do.
This peer-to-peer model often results in better odds for both sides compared to standard bookmakers, which is one reason exchanges are popular with serious bettors.
Understanding Liability
The most important concept in lay betting is liability. When you back a bet, the most you can lose is your stake. When you lay a bet, your potential loss depends on the odds.
The formula is straightforward:
Liability = Backer's stake x (Lay odds - 1)
Here is an example. You lay Liverpool to win at decimal odds of 4.0 for a backer's stake of 10 pounds. If Liverpool do not win, you collect that 10 pound stake (minus exchange commission). If Liverpool win, you pay out 10 x (4.0 - 1) = 30 pounds.
Your liability of 30 pounds is locked by the exchange when you place the bet, so you need sufficient funds in your exchange account to cover it.
Worked Examples
Example 1: Football
You lay Arsenal to win their next match at 2.5 for a backer's stake of 20 pounds.
- If Arsenal do not win: You collect 20 pounds (minus commission).
- If Arsenal win: You pay out 20 x (2.5 - 1) = 30 pounds.
Your liability is 30 pounds. The risk-to-reward ratio favours you if you believe Arsenal have less than a 40% chance of winning.
Example 2: Horse Racing
You lay a horse at 8.0 for a backer's stake of 5 pounds.
- If the horse loses: You keep 5 pounds (minus commission).
- If the horse wins: You pay out 5 x (8.0 - 1) = 35 pounds.
At longer odds, your liability increases significantly relative to your potential profit. This is why experienced lay bettors tend to focus on shorter-priced selections where the liability is more manageable.
Lay Betting Strategies
Lay betting is not just about picking losers. Here are some common approaches:
- Lay the favourite: Favourites lose more often than most casual bettors expect. In horse racing, the favourite wins roughly 30% of the time, meaning it loses about 70% of the time. Laying short-priced favourites can be profitable with discipline.
- Lay the draw: In football, you lay the draw at kick-off and wait for a goal. Once a goal is scored, the draw odds spike, and you can back the draw to lock in a profit regardless of the final result. This is one of the most popular exchange trading strategies.
- Matched betting: Lay bets are used alongside bookmaker free bet offers to guarantee a profit. You back with the bookmaker and lay on the exchange to cover all outcomes.
- Value laying: Just as you can find value in backing, you can find value in laying. If the exchange odds imply a higher probability than you believe is accurate, laying represents positive expected value.
How Lay Betting Connects to Value Betting
Value betting is about finding odds that are out of line with the true probability of an outcome. This applies equally to lay bets. If you believe a team has a 30% chance of winning but the exchange odds imply a 45% chance, laying that team offers value.
Tools like OddsNotifier compare odds across 250+ bookmakers and exchanges, helping you spot situations where lay odds look favourable. When the back odds at a traditional bookmaker are significantly lower than the lay odds on an exchange, it often signals a value opportunity on one side or the other.
Risks and Considerations
- Liability management: Always check your liability before confirming a lay bet. At longer odds, a small backer's stake can create a large liability.
- Exchange commission: Factor in the commission rate when calculating your true profit. A 5% commission on a 10 pound win leaves you with 9.50 in profit.
- Liquidity: Not all markets have enough money available to match your lay bet, particularly in smaller events or niche sports.
- Emotional discipline: Losing a lay bet at long odds can feel painful because the payout is large relative to your potential profit. Stick to your strategy and manage your bankroll.
The Bottom Line
Lay betting gives you flexibility that traditional bookmakers simply cannot offer. Whether you are trading in-play, using matched betting to extract free bet value, or looking for value lays based on probability analysis, understanding how to lay is a core skill for any serious bettor.
Start by practising with small stakes on an exchange to get comfortable with liability calculations. And use OddsNotifier's odds comparison tools to spot the best opportunities across both bookmakers and exchanges.
